In January 2013, Cruise Lines International Association (CLIA) (www.cruising.org) member lines and more that 600 travel agent partners were asked about their insight on the following topics:
Why so people choose cruising over another type of vacations?
*Cruise lines said value was the top reason followed by cruise vacation lifestyle.
*Travel agents cited value, price and ease of booking a cruise.
What motivates vacationers to pick a particular cruise line?
*Cruise lines listed, in this order: knowledge of a cruise brand, destination/itineraries and price.
*Travel agents said the top three criteria were: price, cruise brand and destination/itinerary.
*Agents also said clients are motivated to switch brands by: pricing, wanting to try a new cruise ship and new itineraries.
What are the top cruise trends?
*Cruise lines cited global expansion of destinations, smaller ships, globalization of passenger sourcing and shorter offerings.
*Travel Agents said: global destinations and itineraries, increase in domestic ports of embarkation, larger ships, smaller/niche market ships, green, technology and shorter cruise offerings
Travel Agent Magazine March 25, 2013.
Leona Olson
http://www.cruisecenterusa.blogspot.com
Cruise Center USA has been selling cruises and tours since 1985. We specialize in cruises but also book travel and international air travel.
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About Me
- Leona
- I am a wife and mother of 5 children, 8 grandchildren and 2 great grandsons, I enjoy travel and have been selling travel since 1983. I have traveled to many places of the world including China, Africa and Europe.
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